Ambassador Program

"One thing that sets Stay Tuff apart from other apparel lines is its unique ambassador program. Staying true to their mission of supporting independent talent, Stay Tuff has recruited a number of individuals, who specialize in their own field and have them represent the brand. Among these ambassadors are models, athletes, musicians, artists, writers, photographers, entertainers, public figures, entrepreneurs and extreme hobbyist."

-Stay Tuff Mission Statement 

Due to the increasing amount of interest in the ambassador program, we have launched the dream chasers program that will be offered to all. The program will offer the ability to grow your audience, advance your brands finances, have access to our graphic design department and discounts on selected Stay Tuff apparel . We also help you build an online store (including apparel printing) within the underground community, taking away all the stress for you to focus on your talents.  


Dream Chasers receive the following perks as a part of our program:

  • Personal online store featuring Concert & Premium T-Shirts through the Stay Tuff Apparel web-site
  • Access to our print on demand service 
  • Consistent discounted rate on all Concert & Premium T-Shirts store wide
  • Access to our art design department 
  • The opportunity to be invited to exclusive events and product launches

Ambassadors receive the following perks as a part of our program:

  • Personal online store featuring all products available through the Stay Tuff Apparel web-site
  • Access to our print on demand service
  • Consistent discounted rate on all collections store wide
  • A chance to be featured on our social channels
  • The ability to provide feedback and influence future products and designs
  • Provided designs from our art design department
  • The opportunity to be invited to exclusive events, photoshoots, and product launches


We review each application carefully and accept new ambassadors based on their:

  • Follower engagement
  • Posting frequency
  • Content and caption subject matter
  • Consistent Live Performances/Competitions
  • Overall brand fit

We do our best to notify applicants of their status within two week of submitting their application. If your application isn't accepted into the ambassador program, we'll recommend you to our dream chasers program. If your application for the ambassador program isn't accepted initially will never factor into your future status with the ambassador program. 


Once accepted into the program, our ambassadors agree to the following commitments:

  • Must tag @stayxtuff and include #StayTuff and #BrandOfTheUnderground in your posts
  • Must note in your bio that you’re a @stayxtuff ambassador
  • Must endorse the Stay Tuff brand respectfully and positively
  • Shares Stay Tuff posts on stories and/or walls publicly
  • Consent to use photographs, video, music, logos and any other promotional material that seems appropriate for branding purposes
  • Communicates about upcoming events and project releases  
  • Must agree to our Artwork Guidelines if providing your own designs for apparel


Please e-mail with the following criteria to be considered:

  • Name(s) of Talent:
  • Age(s):
  • Performing Name:
  • Years Performing:
  • City/State:
  • Best Way of Communication:
  • Type of Talent:
  • YouTube Link:
  • Facebook Link:
  • Instagram Handle:
  • Twitter Handle:
  • Tik-Tok Handle:
  • Other Important Links to You:
  • Estimated Live Performances Yearly (if applicable):
  • Why are you interested?
  • What makes you unique?
  • How would you promote our brand?
  • Preferred Payment Method?

Also attach the following media below with your application to help us understand more about you and your talent:

  • Logo
  • Promotional Picture(s)
  • Live Performance Picture(s)
  • Press Kit (if available)



What if I have an online store of my own already but still interested in becoming an ambassador?
We encourage all candidates for all opportunities that will advance the knowledge of each others brands. Our solution to this would be to offer designs not found on any other online platforms. Therefor, your online store with us will only offer other options instead of conflicting with other platforms.

Am I applying to be an ambassador or a dream chaser when applying?
When you apply, we will assign you to the best fit to prepare each brand for success.